Design and implementation of an in-house training programme for
150 call centre staff
This programme won a National Training Award.
Essential features of the programme:
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Organisational needs analysis
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Competency framework development (a skills matrix that identified
4 basic competency levels and up to 20 different skill
requirements).
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Current competency level analysis for all participating staff
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Training programme objectives set (in line with organisational
requirements)
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Training programme designed to meet competency level requirements
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Delivering key communication, management, customer service
and sales modules
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Measurement tools designed to evaluate progress
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Results fed back into organisation requirements
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Feedback used to redesign the programme where needed.
Key outcomes :
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Recruitment, staff turnover and competency targets achieved
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The establishment of a structured approach to developing
staff
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The establishment of an agreed and accepted four-level competency
matrix